Personalised gifts to thank your clients and build lasting relationships

A thank-you tied to a specific milestone

A project has just ended, your client is celebrating an anniversary or your partnership has reached a new milestone. Identify what you want to acknowledge before choosing the item: it will help the gift and the words accompanying it tell the same story.

Then decide who will receive it. A gift for your regular contact can reflect a habit you already know. To thank the whole client team, establish how many people are involved and look for a shared use. If you have given them something on a previous occasion, consider what they already own before choosing the same gift again.

For a client who takes notes every day, a personalised Moleskine notebook can support their projects. The collection also lets you compare the planner and bags around the recipient’s routines.

Start with a familiar routine, at a desk or on the move

For a client who takes notes by hand, a personalised notebook can accompany future meetings. Its size and page layout matter as much as the cover. If you pair it with a branded pen, consider how the pen feels to hold and, where the notebook has a pen loop, whether its diameter fits.

A client who travels frequently will have different priorities. For a bag to personalise, start with what they already carry: a laptop, documents or everyday belongings. For short stays, the shoulder-carried Hilo and wheeled Texel Cabin offer two options in the personalised RAINS selection, depending on how your client travels. For a branded water bottle, compare its size and cleaning requirements; if it will travel inside a bag, have the chosen model’s leakproof performance confirmed.

Branding on a gift your client will keep

For a gift intended to nurture a client relationship, consider how your brand will fit into the recipient’s everyday life. A discreet logo or a readable symbol may suit an item used outside the office. Dated artwork ties the gift to the anniversary being celebrated; an undated design leaves more room for other uses.

The logo preview helps express your idea. The decoration method, size and position still need to be confirmed for the chosen item, then approved on the artwork proof before production.

A client gift set: plan the contents and the handover

When putting together a client thank-you gift set or pack, give each item a purpose. A notebook and pen can be used together; adding several similar items offers fewer new uses. A single item may also be enough when you know the recipient’s preference well.

If you would like a box or a particular presentation, have its feasibility and cost specified in the quote. Choosing several products does not automatically include gift-box packaging. Share the number of recipients, the intended handover date and the delivery locations: giving a gift at a meeting and sending it to several addresses require different arrangements. Today Merch helps you choose the products and their personalisation; delivery arrangements need to be confirmed for your project.

Plan my client thank-you gifts