Custom company merch

Items that work together through the day

Start with your teams’ routines: carrying a laptop, taking notes in meetings or bringing a drink from home. A range of company merch is easier to build when each item has a clear use. A notebook and a bag can complement each other; items that serve the same purpose deserve a closer comparison before you expand the range.

When looking at bags to personalise, consider what needs to fit inside and how the bag will be carried. For drinkware, distinguish use at a desk from daily travel. Office essentials and stationery can complete the range according to how your teams work.

One identity, branding suited to each item

A reference colour, a logo version and a few placement rules give your corporate merch a common thread. The same artwork will occupy a different space on clothing, a notebook cover or a curved object. Decide which elements must stay consistent and which can vary with the item. Flag fine details in the logo: their legibility needs to be assessed at the intended branding size.

Logo previews on compatible products are indicative. They help you explore placement; the branding method and artwork proof then need to be agreed with the team before production.

Fits and quantities planned around people

For personalised clothing worn regularly, fit matters as much as colour. Gather the sizes people want and compare them with the measurements of the chosen style: the same size label is not enough to compare two cuts. A relaxed fit and going up a size will not necessarily give the same result.

Then break down quantities by product, size and colour. Not every team member will need the same item. This breakdown helps you keep a shared identity while adapting the selection to the people who will use it.

One brief for the whole range

Bring together the intended uses, shortlisted products, quantities per item and your brand artwork files. Add your budget and preferred delivery date, even if some decisions are still open. Identify who will approve the artwork, too: having one person gather feedback makes it easier to agree how your identity will work across different items.

Today Merch reviews the project and recommends a suitable branding method for the chosen products, then provides a quote and artwork proof for approval. Personalisation options and fulfilment details need to be confirmed for your selection.

Plan my company merch